Express Web Services is proud to present its Menswear Website new Collections:

Best Style & Quality

Brook Taverner’s suits, jackets and overcoats are from the best English style, and from exceptional quality combined with classic styling. Hallmark Shirts are delighted to offer this range of basic classics from Brook Taverner, including mens suits. During Summer, with our Mens Linen Suits Collections, you will find the perfect apparel for the season. You can buy every suit items separately, Jackets, Suits, Waistcoats and Trousers, to find the perfect match to your suit!

If you have launched your online business, or are thinking of doing so, your main expectation is to:
Earn enough income from your business to live on. 

Indeed to achieve this, you might want to setup a business plan, get financial support, invest in web services which will develop your business quickly.
However, not everyone is going that way. You might have not too much money to invest and want to do some DIY to limit your cost.

There will always be costs in running an online business : hosting, merchant account, marketing, tools licenses. All these costs are adding up while you are working hard on your website, products and marketing.

So lets see which steps you need to follow before fullfiling your primary goal:

You will be happy to cover your cost, lets say 400 bucks the month, even if you are not making a profit. You could do that by advertising on your website. If you think your business does not fit with having adverts on your pages, just setup a second website for that.

For example, one website explaining the services you provide, and the other selling your products. After all, it takes time to make one website successful, so why not 2 of them? You don't have to spend twice the time and money for that, and you will get the good result for 2 websites instead of one.

Three months after publication and regular inbound marketing - blogs, articles, directories, social networking, as well as Pay Per Click to boost your traffic, you will gain reputation and see some organic (free) traffic going on your web sites.

Advertising will produce some results and it will be time to lower your PPC costs. You will only need to keep the keywords that make you adverts sell.

After a year, you might get 100% profit from advertsing on your PPC cost. That will cover at least the hosting cost.

I will cover the methodology to follow in my next blog.

Hey check this out...

I just found this site that shows you a way
of getting 1000's of new followers on twitter,
I just started using it myself and it's
starting to work already.  :)

Twitter Viral Followers
Thought it might interest you.

When people think of doing internet marketing to be successful, and if they do not want to pay premium prices for Pay per Click campaign or SEO Services, they begin to think of what they can do themselves.

They wonder about what can work, then they read all this excellent stuff about SEO, keywords, blogs etc...
Basically they begin to understand and try something, wait to see a result and in the meantime continue to amend their website. This looks very fine to me. Inbound marketing takes time.

But after researching the domain name and keywords and the on-page optimization (all kind of tags including meta, your content...),  they try to find better ways of higher ranking. Then they begin to believe and search the Holy Grail of internet marketing.

That 's when things begin to complicate. Losing part of their reason in their Quest, they will believe everything and see any new marketing method as a possible path for their illumination.
Now don't get me wrong, there is a lot of very good SEO stuff out there, plus some good products to buy to help you and others to use for free.

But if you feel nervous about what to do and where to begin with internet marketing, then rest assured you are not the only one.
If you are anxious about what to do, write it down on a blog (don't forget to link to your website) ! Blog linking is a good thing  to do for your internet marketing.

Now why do people get so desperate?

May be they think that they can control the web traffic as opposed to just influence it. When analysing their statistics data, they think they are going to reflect rapidly the result of their marketing work.

If next week is sunny and warm, people will go to the beach instead of shopping online and your statistics might not look very good. See thing on the middle term. Short term is good too but be careful.

Don't think like this guy, going daily to his work with his old petrol car. Most of the time there is a lot of traffic on the road, but for the last 3 days, the traffic was clear.
At the same time our guy buy himself a new hydrogen car. He is very happy to go to work, but then : big traffic congestion. Then he thinks : How sh.. , I shoud'nt have buy this car, now the traffic is awful.

So avoid the guess work with your data and stay pragmatic, keep doing the good job, use the right tools to help you, stick to the principles you know are successful, and then it is a matter of time.

I want to address a special thank to our last contributors to this blog, who have let comments about their successful online businesses.

They are thecellfreak and hghtropin

I have looked at their websites and they are definitevely on the hedge of success!
Everyone can get some ideas about these success stories and should never forget success is a Key every one can turn on!

In an ideal world for internet marketing, each advertiser on internet will manage his pay per click campaigns smoothly, using great tools for keywords relevancy research, offline editors to organize his campaigns.

This looks like Google Adwords, and it is. But what about each search engine specificity? Being very good on Europe, in the States, in Canada, in Middle East and so on is a big specificity for each search engine. Not to mention the captive market each search engine has developped over the years.

No search engine can replace all of them.  When an industry group wants to become stronger, it has to develop standards and allow their customers to work with all of them in an easy and efficient way.

Of course, being able to use easily the same campaign on different search engines is just a beginning. After that, each campaign will be tailored, using each search engine's own keywods research tool, to adapt efficiently to their specific markets.

There is a market gap, in my view, in allowing advertisers to share their marketing campaigns over different search engines. It is probably no too difficult to make a bridge between Google and MSN, but a tool has to be developped for that. Other major stakeholders in Internet Marketing should also allow their customers to easily import marketing campaigns, but Yahoo does not.

The idea to shrink the number of stakeholders on the advertising market looks weird to me, especially when the market is developing so much and needs so much diversity.

However, this might be a necessary step to allow diversity and quality services for advertisers.

I hope consolidation will bring equivalent quality over services, but also stability in this market and more tools for sharing different marketing platforms.

Any stakeholder interested in providing tools for campaign sharing over different search engines should get on the bandwagon. The need is huge and someone might be at the edge of normalization after all.

I just found out that a successful online business is made up of great skills and great ideas. Skills are what you have developed in the past and present, ideas will grow from now on and into the future.

How can you make both of them join in a successful online business in a timely manner?

You need a lot of commitment to make your business grow: some investment on marketing and some communication to make your marketing effective.

While you are investing on a marketing campaign, it is good to communicate about your business. This is free and publishing your ideas and realizations on blogs, press releases, directories and other PR means can lead to a great achievement.

You also need to work with the right partners, which will support your communication efforts. For this purpose, we have compiled a directory of must have business partners, from free PR services to getting loans for your business.

Our directories include all the main partners we are working with ourselves, and can be found on http://www.myexpresswebservices.com/business+links

The right Business PartnerShip can make a difference! Find more on our Business Link directory.

Everyone expectation when starting an online business is to be successful. How is this going to translate in term of investment and the time needed to have a return on investment?
There are some different approaches, from the do it yourself, the online business package or the occasional service from a web design company. But which method is the more successful?

Have a look at Hallmark Shirts online business which sales Men's Clothing. Look at the web design company and what they propose. A service of a new kind...

HallmarkShirts Online Business is powered by MyExpressWebServices.com, which services include ecommerce website, web hosting and internet marketing for a small flat rate and a percentage on online sales.

This is a great start to limit investments, maximise and share profits, benefit from unlimited services.

Get Your Small Business Web Site Online! The Successful Online Business Recipe. MyExpressWebServices is proposing a brand new service, called No Revenue No Fee option.

Introduction

We have designed 5 websites in the last six months, one for us and 4 for our customers. It is interesting to understand the path to a successful online business and also the path to achieve it!

Not all businesses follow the same pace to a successful outcome. It is useful to know what the estimated delay in this process is and how to get the most of it..

A successful web site is a six month process.  To have an action plan for this period is a must have in order to ensure a good and fast start.

Here is the recipe.

1) You know your business

We know how to get it online. It is not painful, it just take a bit of commitment. You give us the promotional material you have, we put it online. You list your line of product, we ask you for specifications. You show us pictures of your products, we take new ones or get them from your suppliers and put them online. You give us your price list, special packages or offers, we write the rules in your website shopping cart.

2) You want to sale online 

We setup the merchant account facility and you connect it to your business account. The merchant account company asks for references, and we give them to them. They might take between one to 4 month to give you a merchant account.

3) You want traffic to your website and convert your traffic to sales

We work out for you the path to a successful  marketing. We add your website to our well known portal. We write about your business and products on internet. We make sure you are famous and ranked  at the top for your products on all major search engines.

4) You are developing your conventional business.

In the meantime, we are working on your online business. You don't need much distraction from your main activity. We know You are the nerve of your business and you don't have to give your time for another purpose.

All the important actions have been taken and time is working for you.

5) The green light is On for your online business

All the important work is done. We will update your line of product anytime when needed. The promotion campaigns are On. You are developing your conventional business and in parallel your online business is begining to work with no additional overheads. 

Conclusion

Once your online business gets going in addition to your conventional business you  have developed for the last six months , all results will be coming in at once. Your online business should take over the biggest part of your transactions, and you can now have a regular income and concentrate on your bespoke services, if you so wish.

About the Author:

Eric Gourmet, from MyExpressWebServices, specialized in complete online business tailored solutions.

Having helped his customers to build a successful online business, his Company MyExpressWebServices now propose an Online Business package, with all cost and web hosting service included.

Thanks to this new package, MyExpressWebServices customers enjoy a complete eCommerce Website, including Internet Marketing and Web Hosting, plus Product and Content management, for no extra cost and unlimited in time!

Please visit us on No Revenue No Fee, and discover all of our web design services.

Ask us any question or inquiry you might have, do not hesitate to call us at +44 (0) 2081 446 303 or +33 (0) 875 446 505 or to write us or leave us your phone number by emailing us at info@MyExpressWebServices.com, we will be very pleased to contact you for a no obligation quote.

The 5 steps to follow to build an Online Business MyExpressWebServices is proposing a brand new service, called No Revenue No Fee option.

Introduction

A lot of web designer sites advertise easy, cheap and fast online business solutions. What you find rarely, is how long it is going to take for you to make a profit.  May be you have tried one and feel things does not go as expected. But with no planning for work and schedule for return on investment, there is not too much to expect. No, don't let your online business begin that way.  To begin an online business you must first contact a professional Web Designer, and that's what everyone is doing.

Being very motivated about your business, you are going to invest some of your time to write about your business, put your personal touch in communication so your website will represent your Company. You will be active in designing your website and giving all information you have about your conventional business, including logos, presentations, product categories, list and descriptions, and last but not least, the specifications, features and benefits of what you are selling.

This is the correct process in doing things. Now what can go wrong?

1) Own your online business

As a business owner, you don't expect someone to take of you the burden of running your business, to build a shop for you and then to have a successful online shop running and making you money?

Or if you expect so, do you know how long is it going to take, how much money you will have to invest and when the return on investment will happen?

Now we get back to some basis of running a business: What are the Investment, Schedule for return on investment and Profit?

2) Know Your business plan

Having all these work done, you will have probably already spend your budget for your online business in step 1. And yes, nothing much is going to happen after step 1. So what much do you need to know to get your successful online business?

As your conventional business, your need to know what your spending and your income will be .

3) Know the steps to a successful online business

First is the Initial design and the rigth web hosting service.

Second are the changes to your design and to your product categories and list.

Third is the Marketing necessary for your website to be known.

4) Avoid the Step One Only proposal, where all others necessary steps are not mentioned.

A single amount of money is asked for to design the website version 1, and everything else is on a per hour cost basis.

Usually, after one to two years, not having a web site running yet, you will have to stop, running  out of budget.

5) An all including proposal will have to bet tailored to your need and type of business (margin, location, geographical, delivery methods, inventory costs...).

It will cover at least two years of activity for your online business, with a clear budget framework, return on investments and benefits for you. 

Conclusion

Know that all the work you have already done on your online business is very positive. Think you have gone a long way, understanding the first necessary steps of going online.

You might be not happy of the way things have gone up to now, but choosing the right business partner and following the 5 steps above will drive you to a successful online business,.

Your knowledge and work will be an important added value to your conventional business conversion to an online business.

About the Author:

Eric Gourmet, from MyExpressWebServices, specialized in complete online business tailored solutions.

He has met a lot of customers and most of them have been unsuccessful with their online experience. Having helped his customers to build a successful online business, his Company MyExpressWebServices now propose an Online Business package, with all cost and web hosting service included.

Thanks to this new package, MyExpressWebServices customers enjoy a complete eCommerce Website, including Internet Marketing and Web Hosting, plus Product and Content management, for no extra cost and unlimited in time!

Thanks to this option, MyExpressWebServices customers work in confidence, no waste of time and a maximum efficiency.

New Business Opportunity for Small Businesses  MyExpressWebServices is proposing a brand new service, called No Revenue No Fee option.

Thanks to this new package, our last customers enjoyed a complete eCommerce Website, including Internet Marketing and Web Hosting, plus their Product and Content management, for no extra cost and unlimited in time!

Thanks to this option, our customers work in confidence, no waste of time and a maximum efficiency.

Gents, We are very proud to present a press release on HotFrog about our company and our services. We want to be the best place for a small business to start a successful online business and to achieve a high income. You will find out about investment and return, and that your company does NOT have to invest in our services. As you will find out in the article below, we will invest in you as we believe in your business opportunity.

Your business idea will nest and grow within an adequate marketing framework. We will give a full development of it in our next blog, where you will find out more about synergie, relationship, trust and the partnership our business model is based on.

In my first blog,  I gave you an insight of what our company Express Web Services was doing, what was our motivation and a short description of MyExpressWebServices partners.

However, I feel you should know us better, so we now initiate a serie of blog about ourselves and what we do, and I am going to be the first one to present myself!

I am Eric Gourmet, working since 1984 as IT Consultant.

I have been through most of IT technologies, from mini computers, personal computers networks, databases servers, client-server, tiers server, Service Oriented Architecture and since 1998 on internet and intranet applications.

Having thoroughly helped customers to improve their IT services, for themselves and their customers, Internet was for me a natural evolution.

As the ultimate mean to offer services to customers and to leverage company competitiveness, it becomes a necessary tool first for multinational companies.

Since 1998 I have been working in the Internet World. It was in that year that I created intranets for multinational companies. Created together with the input from web site users, it was aimed at a large range of different people.

The first large private internet network immediately became my first showcase. Other web sites were won over by the user friendliness and powerful Internet concept.

Our activities in France, UK and USA are expanding and encompass prestigious customers. We took the decision to enlarge our services to all businesses worldwide.

All the Research in E-marketing, company Partnership, Development and Database tools were carried out by my partners and me over a period of one year. After this initial phase, we completed the next stages of designing, hosting, marketing and maintenance of our internet services for the first two businesses.

We believe in a strategy of being in close communication to our final customers and are using our partners’ powerful hosting, design and communication platforms.

Thanks to our marketing partner, we are building our cutomers reputation on the web, as well as ours. Most thanks go to:

The powerful Google marketing platform. Thanks to Google Adwords, we were able to refine our site content and to increase our traffic on a regular basis. With Google AdSense, we had an increasing return on our marketing investment. Finally, Google Analytic allowed us to know better our customers and to make the decisive adjustments to our web site contents and our marketing campaign.

The efficient Yahoo Marketing Solutions. Thanks to Yahoo Sponsored Search we were able to complete our marketing campaign with an affordable and very efficient advertising.

These powerful tools will ensure an efficient response to the growing market demands for these services.

I hope that after this initial introduction you would wish to get to know us better and to join our club of satisfied customers.

Your satisfaction is our commitment.

Eric Gourmet Director

Express Web Services Ltd.

Hi,

I want to welcome you to our new MyExpressWebServices blog.

We are a dedicated team of people of different background, offering a brand new service to our customers.

Our aim  is to allow every small business with a good business idea to be known and sell on the Web.

To achieve this goal, we  do setup a complete eCommerce web site for our customer, with unlimited design revision and internet marketing.

Why do we do that?

We believe in our customer idea and are convinced that they can, with our help and some time, achieve a good income by selling on the web.

How do we do that?

We create a complete eCommerce solution for our customer, including Web Design, Shopping Cart and Checkout, Internet  Marketing, free of charge.

What is our income?

We will charge a percentage on the online sale, when they happen, after we and our customer have designed the Web Site and its products or services.

What is the risk?

None for the customer. We take all the risks, but we agree to work with our customer first.

What is the schedule?

An average time to get the web site setup is about 3 months. We then begin a marketing campaign to get traffic to our customer web site. Between two to three month later, sales usually begin to happen.

How the customer make money?

As sales begin to occurs, the cash begin to land on our customer account.  Sales only grow up with time.

How do we make money?

We only get a fraction of the customer income, so it is a longer process for us than for the customer. On the other hand, we duplicate this process with more than one customer.

How much does it cost?

As I said before, all OUR services are free of charge, and we get income ONLY from our customer sales. However, after publication - usually after two or three months of initial contact, when the web site version 1 and the products and services are setup, there is a hosting fee from our hosting partner  of 30 Euros the month. One month later, we begin a marketing campaign by Pay Per Click, which we advise a spending of 100 Euros per month on advertising. Two months laters, we got the merchant account setup, which costs 40 Euros the month.

Are you ready to join us on a no risk success story?

As I said before, we will be very happy to work with entrepreneur having a genuine business idea. What ever you are selling, we will define together your goals and perspectives.

What do we do else?

We also have a very good monthlty subcription option, very usefull if you are selling services or want to promote your company. With this option, you have a lower spending option and a maximum spending option (over the maximum, our services become unlimited and free for no supplement).

Who are we?

John Glennie is a retired lawyer and a marketing specialist, having his own business with thousands of customers.

Elizabeth Mijova is an active law adviser, working with international companies with a strong financial background.

Eric Gourmet is an IT consultant having also his own business, which among customers are very well known multinational companies.

Your comments are welcome and we will keep you informed with more post on our blog.

Have a great day,

Eric Gourmet.